Why Google Business Profile address changes can disrupt local rankings
Article summary
Quick briefing — cleaned from the original RSS feed
Changing an address doesn’t always change where Google thinks a business is located. Here’s what to check before updating your GBP.
1Key Takeaways
- Changing an address doesn’t always change where Google thinks a business is located.
- Here’s what to check before updating your GBP.
2AIWedia Score
7.2/10
Solid update — useful context for the AI space
Based on source trust, recency, category impact, and story depth.
3Why it matters
SEO AI changes how content ranks, gets discovered, and competes in search results. Search Engine Land reports that changing an address doesn’t always change where Google thinks a business is located.
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