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SEO AI news
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The line between earning a brand mention in AI answers and engineering one is getting redrawn. Here's what the research and Google's June update say.
Tools, prompts, and guides to go with the news.
Bruce Clay, a founding figure who shaped the SEO marketing industry, has died. His concepts continue to influence professionals to this day.
A simple technical failure cost an agency months of leads, revealing why communication and QA matter as much as PPC performance.
No one has supported the search industry, for as long, and with so much of his resources, like Bruce Clay.
This spam update took two full days to roll out.
Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now.
Standard Shopping campaigns can now use Maximize Conversion Value bidding without a Target ROAS, giving advertisers flexibility.
The report has not been updated for two weeks now but this is not all that uncommon.
Your conversion data doesn't just power reporting. It shapes who Google targets, how much it bids, and where your budget goes.
Most AI visibility advice skips the rendering step. A study of 274 fintech homepages shows why that's the most expensive mistake to make.
Paid placements and questionable outreach tactics are blurring the line between legitimate GEO and manipulative SEO.
Five search developments this week: a spam update, AI impression counts, CTR data, Similarweb's branded search findings, and Google's tool access stance.
Google's John Mueller answered whether Google Gemini's new AI agents change the rules for SEO.
Google warns that websites can expose AI agents to hidden traps for agentic AI navigating the open web.
New data from IAB and Billion Dollar Boy explains the performance gap between creator content and brand-led ads, with specific fixes for both.
Desktop and mobile clickthrough rates are splitting, according to new benchmark data. Clicks are growing on desktop while declining on mobile.
ClaudeBot outpaced Googlebot on a new site. Here's what verified crawl data actually looks like, and how to get your own.
To celebrate its new status as No. 1 in JD Power's initial quality ranking among mainstream automakers, Ford is opening up about the challenges it has faced in recent years, especially around its…
Running ads on every platform? Here's how to build a measurement framework that compares performance fairly across Google, Microsoft, Meta, and Amazon.
WP Rocket now offers free CDN, lowering the barrier to meaningful performance improvements on the most important pages.
WordPress developers question whether the platform's AI ambitions are pulling attention away from what users have been asking for all along.